I've been dying my hair various shades of red for just about 10 years. One of the problems with the red shades, it seems, is that they fade after about a few weeks. After growing frustrated with the same-old color I'd been using for years ("light reddish blonde" which faded to "blonde with some orange" in about 2 weeks), I decided to go dramatic with this color by Feria. Feria is known for *dramatic* color, so it seemed right up my alley. My immediate results were ~spectacular~ and I loved it!. The color was rich, prismatic, and it actually looked like I had highlights. I did notice some spots of unevenness, where areas were considerably darker red than others, which is hard to tell if it is because I was doing the coloring too soon after my previous coloring (about 3 weeks) or if the dye itself was applied unevenly (meaning you need to be hyper-vigilant about ensuring the dye is really applied evenly). My natural color is dark brown (and the color it was being dyed over was a darker auburn), and my color results were pretty much as depicted on the box, if not ever-so-slightly darker. Dramatic and eye catching, just what you'd expect from Feria.
It's now been 2 weeks, however, and the color has faded considerably. It's still red, but not as it was before. I'm not really disappointed, but I would have liked to maintain that "freshly dyed" color for a little longer. The kit, of course, includes conditioner that you use immediately after dying, then supposedly use "once a week until redoing color" to help maintain the color. While the conditioner does seem to help keep the color, the problem is there isn't *near* enough conditioner included to condition your hair for the 4-6 weeks between colorings. Why can't they sell more conditioner separately? I'd use it as my regular conditioner if it helped keep my color...
Overall, I love the color, and I love how dramatic it is in the first weeks, but the hunt is still on for a red that won't fade a ton. At least when this color fades, it doesn't fade into a scary shade of red (or lose all of its red), like some of them do, so that's a plus for me.
When all is said and done, I'll be using this color for awhile.
Click Here to see more reviews about: L'Oreal Feria Multi-Faceted Shimmering Colour 3x Highlights, Permanent 1 ea
Product Description:
74 Warmer - Deep Copper
Copper Shimmer is a warmer shade that boosts copper tones. To minimize copper or red/orange tones, choose a cooler shade. To enhance your hair's natural tones, select a natural shade.
Feria is for all skintones and hairtypes. Colour shown may be achieved on light blonde to medium brown natural hair colour. Darker hair will have darker results; red hair, redder results. On lighter, relaxed, bleached, permed or highlighted hair, results will be very intense. Not recommended on predominantly gray hair.
What you see is the shimmer. Every colour clean and undiluted. Clarified. Intensified.
Absolutely free of flat, matte tones. Shimmering colour with 3X highlights that's more multi-faceted than ever before.
No appointment necessary. Wear Feria. The new language of colour.
This luxurious Feria collection includes:
Shimmering Colour Permanent Haircolour Gel
Gentle, deep conditioning permanent haircolour gel.
Non-drip pure, prismatic colour
Enough for longer hair
Shimmering Colour Developing Creme in applicator
Professional applicator tip
Aromatic Aura
Cool aromatic scent for a soothing sensation
Shimmer Enhancing Conditioner
Mega-dose of anti-dull Shimmer Enhancing Conditioner for reds.
Colourist gloves
Insert
Level 3-Permanent
1 Application
Questions? Talk to your Feria Specialist toll-free at 1-800-631-7358, M-F, 9:00 AM to 7:00 PM EST from anywhere in the continental U.S. or visit lorealparis.com.
Ingredients:
Shimmering Colour Permanent Haircolour Gel: Aqua/Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, p-Aminophenol, Pentasodium Pentetate, Parfum/Fragrance, 2-Methyl-5-Hydroxyethylaminophenol, Ammonium Acetate, Sodium Metabisulfite, 2-Amino-3-Hydroxypyridine, Erythorbi
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